Social Media

Last week I had the opportunity to participate on a panel at the South by Southwest Interactive (SXSWi) conference in Austin.  Wow, what an energizing experience!

With all the hype of Social Media, and the constant refrain of “we have to start using this Social Media stuff”, it might help to start to build an understanding of what can be done within the context of a corporate real estate organization.  The three key words are Connect, Communicate, Collaborate.